Design a connected smartphone application which stores and displays data about the bike
Project Details
Duration
May 2021 - July 2021
Team
Priyanka Pathania (UX Designer)
Rohini Deshmukh ( Tech Lead)
Me ( UX Designer)
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Tools
Axure RP
Miro
Excel
My Role
UX design, UX research, Wireframing, Client Presentations, Product Timeline
About the Product
One of it's kind
nTorq 125 XT is an sporty scooter developed and manufactured by TVS Motor Company, one of the leading two-wheeler manufacturers in India.
nTorq was India's scooter with two ride modes, smart talk feature. This scooter has a newly designed TFT cluster with a smart display.
Requirements
Following a thorough examination of the lengthy scope document, we have identified and extracted the primary requirements at the highest level for the application
The application shall receive and display the list of live data which the connected instrument cluster sends. Like live navigation, date and time sync, vehicle control options, etc.
Connected Experience
The application should have advanced and new features like voice assist, ride analysis, Idle start stop calibration, etc.
Advanced Features
The application should provide acess to road side assistance, headlamp on/off signal based on dusk/dawn, alret messages incase of overspeeding, deroute, etc.
Safety & Security
The look and feel of the application should be one of a kind like the scooter. The user interface should have a futuristic and sporty feel to it.
Cutting-edge design
What are the top competitors offering ?
Competitor Analysis
We did a through market research and identified top competitors, and went through the offerings of each application.
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Ducati Link is great for
building a community, Honda Connect for vehicle configuration, and Nike Run Club for its gamification and route analysis.
Sentiment Analysis
What the users thought?
Nike Run Club
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"The app is very easy to use and the interface is clean and simple. I love that I can track all of my runs in one place and see my progress over time."
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I love the cheers and encouragement that I get from the app"
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Understanding the User
The client provided us with user data, which we then meticulously reviewed to construct a user persona
Rahul is 20 yrs old, student at MIT University.
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Wants a efficient and fast way to commute to and fro from university.
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Wants to experience the thrill of riding a fast and agile two-wheeler.
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Likes to lead a healthy lifestyle, goes running regularly and plays sports on the weekends.
Feature Set
Based on the research we divided the list of features in different sets and decided to prioritize them. By prioritizing features, I ensured that essential functionalities are implemented first, allowing for early user feedback and validation.
The project was on a tight deadline..hence we decided to collaboratively build an extensive project plan.
Wireframes
I started designing the wireframes in Axure RP, I took this approach of making "wire-flows" which combines elements of both wireframes and flowcharts to illustrate the user's journey through a digital interface or application, emphasizing both the visual layout and the flow of interactions.
I organized review sessions with both the technical team and product managers to gather input and feedback on the initial wireframes
We integrated the feedback into the wireframes, which proved instrumental in refining the design and adopting a more comprehensive approach.
UI Inspiration..
We aimed to design the application's user interface to mirror and draw inspiration from the bike itself.
Live Dashboard and Controls
Final Screens
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Ride Details
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Customize & Share
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Impact
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Some reviews that make my heart go
Learnings
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Adapt, implement design cues after feedback sessions and keep testing to best understand your users.
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​Demonstrating active collaboration and proficient communication to meet project milestones